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Christian Service News

Issue 37 (Oct 2002)

Topic : Newsflash

'Children Media Education in All Directions' Project - a step to work in partnership with schools on building children's media literacy

To introduce and to advocate the need of media education for primary school students are the objectives of this one-year project (July 2001 - July 2002) funded by the Quality Education fund. It comprised of two stages: 1) 'Stand Up Show and Talk Tour' were set up in 35 primary schools introducing the concept of media awareness; 2) conducted 'Media Education workshop' in 8 schools (8 sessions each) to provide students a chance to learn through experience and through their participation in inter-school drama performances, they learn to share their thoughts regarding the media and its impact on people.

Stand Up Show is an interesting format that attracts students' attentions and therefore their involvements. With the interactive participation technique, students were encouraged to examine the relationship between the media and their everyday life. To end the session in a talk concluding the purposes and the need for media education has proven to be an ideal arrangement. This was well received by both the students and the teachers.

In the 8 sessions of drama workshop, students were provided a chance to learn through production. By getting to know the elements in drama, and joining in discussions and analysis, drama scripts were drawn up in joint effort to express their views on media. This process of learning through experience had indeed influenced the hearts of the students and roused their awareness as shown in the evaluation process.

To share what the students had learned, an inter-school drama performance created for them was put on stage in a public theatre on May 20. Besides the teachers, parents and students of the schools involved, special guests were invited to participate. The Curriculum Development Officer of the Curriculum Development Institute, Hong Kong Education Department, Mrs. Yuen Au Sin-yee was invited as the guest speaker. Representatives from the Quality Education Fund and our two honorable volunteer consultants, Dr. Alice Lee (Associate Professor, Department of Journalism, Hong Kong Baptist University) and Mr. Jeremy Yung (Executive Producer, RTHK) were also invited to attend. Our guests were amazed at the performance.

The project was able to reach 14,000 students and 193 teachers and it was positively received. Most of the teachers believe that integrating media education into different subjects is possible and can be worked out. And with regard to the review of the educational policy they agreed that media education is a relevant topic to be adopted in schools.

After this first step we receive direct response from the junior students. Teachers marveled that media subjects could be tackled as such methods. The path toward working in partner with schools has launched yet it requires further cultivation from involved parties.


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